All Addition Elle and Thyme Maternity stores in Canada to close down

All Addition Elle and Thyme Maternity stores in Canada to close down


Reitmans will shutter 77 Addition Elle and 54 Thyme Maternity shops throughout Canada as a part of its restucturing course of, the Montreal-based retailer introduced Tuesday.

Final month, the 94-year-old style chain introduced that it might restructure its operations partly due to COVID-19, which hammered retailers exhausting.

Along with its eponymous chain specializing in work garments for career-aged ladies, Reitmans additionally runs the Addition Elle, Thyme Maternity, RW & Co. and Penningtons chains.

As previous of the restructuring course of, Reitmans has determined to completely shut Addition Elle and Thyme Maternity. The previous focuses on plus measurement fashions. The latter on maternity put on.

The transfer will consequence within the lack of about 1,400 jobs — 1,100 in retailer and about 300 at head workplace.

Reitmans has been round sine 1926 however the COVID-19 pandemic harm the retail enterprise exhausting. (Evan Mitsui/CBC)

“The strategic resolution to shut two beloved Canadian style manufacturers was not made calmly, however it’s essential to allow our enterprise to maneuver ahead as a worthwhile group,”  CEO Stephen Reitman mentioned.

“The entire efforts we put forth to show these manufacturers round have been derailed by the COVID-19 pandemic and, sadly, we are able to now not afford the required assets to carry them again to profitability.”

Places of each chains are set to reopen within the coming days, topic to bodily distancing restrictions throughout the nation, however the two retail chains can be in wind-down mode, liquidating as a lot stock as attainable to pay again collectors.

The final day for Thyme Maternity can be July 18.

The final day for Addition Elle will come the subsequent month, on August 15.

Firm huge, earlier than the restructuring course of started Reitmans had 576 shops throughout Canada, together with 259 Reitmans, 106 Penningtons and 80 RW & CO. areas. Many shops for the surviving three model names may also shut, as the corporate plans to place extra focus into promoting on-line.

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